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Unlocking Market Potential

Sell Your Brand To Architects and Interior Design Professionals
Programa
Updated: 03 July 2024
Know your numbers. Instant insights into monthly leads, total leads, and lead value—all in one place.
Know your numbers. Instant insights into monthly leads, total leads, and lead value—all in one place.

Wish there was a way to grow sales and better connect with clients?

90% of Architects and Interior Designers research products online before specifying. Programa For Brands will help showcase your products in front of the right decision-maker, at the right time.

With your products and details accessible at the right time, you can develop relationships with your clients and spend less time managing admin and chasing.

Your day-to-day will not get lost in admin, this will mean more leads and more time to build lasting relationships.

One platform, all conversations. Seamlessly engage with designers directly within Programa.
One platform, all conversations. Seamlessly engage with designers directly within Programa.

Why Does This Matter To Me As A Brand / Supplier?

In a sector as nuanced as architecture and interior design, the conventional sales funnel often falls short. Programa’s approach streamlines this intricate landscape. With $850 million in total product value specified and a vibrant community of 90k active architects and interior designers, we focus on quality over quantity.

Programa has rapidly expanded to a global user base, overseeing more than 25,000 active projects. The outcome? A curated ecosystem where your brand’s exceptional design aligns seamlessly with market demand.

 

What Does That Translate To?

No more advertising with intangible results

  • $2.2b in total product value have been added to Programa Schedules.

Hitting a peak and struggling to grow a reputation among decision-makers?

  • 20+ sessions per average active A&D pro every day.

Form a strategic partnership with influential tastemakers

  • 41k+ leads per month, growing by 3% each month for all suppliers.

Effectively penetrate new markets and increase your market share

  • 1.2M products have been specified by designers on Programa.
Stay in the loop. Real-time notifications every time your product is specified, right in Programa.
Stay in the loop. Real-time notifications every time your product is specified, right in Programa.

How Does the Trade Portal Work?

Why sign up to the Programa Trade Portal?

Eliminate guesswork and enhance your sales funnel reach through Programa’s Trade Portal. Functioning as an intermediary, it introduces your brand to high-intent design studios ensuring a streamlined transaction process.

How Will It Solve My Problems?

  • Transparency: Understand where every lead is in the sales funnel.
  • Client Growth: Target high-intent leads and convert them to loyal clients.
  • Brand Visibility: Get your products in front of the right audience, and reduce your marketing investment and effort.
Inside the Curatorial House: Tyler Aspen Edmonds brings vision to life with handpicked pieces, all specified in Programa.
Inside the Curatorial House: Tyler Aspen Edmonds brings vision to life with handpicked pieces, all specified in Programa.

What does the Trade Portal Offer?

  • Streamline operations, effectively cutting costs.
  • List your products, manage your sales funnels, and receive real-time notifications on quotes, enquiries, and purchase orders, all in one unified platform. No need for a complicated multi-tool setup.
  • With 28% of products entered into a designer’s schedule getting ordered in just an average of two weeks, your sales pipeline is much more transparent.

What will it be like day to day?

  • Real-time updates: No more slogging through emails to gauge client interest.
  • E-commerce Integration: Seamlessly sync your Shopify or WooCommerce products.
  • Client Management: Centralised data on quotes, purchase orders, and enquiries.
Access to the professionals in the Industry: 41,000+ leads are being generated for brands on the Trade Portal each month.
Access to the professionals in the Industry: 41,000+ leads are being generated for brands on the Trade Portal each month.

The Trade Portal Advantage

Be a part of our industry leaders, who are helping to transform the way we work in the design industry.

Apply To Join The Trade Portal

Register Your Brand Today

Table of contents
  1. Information about the Programa In App Payment Services
  2. <br />The Programa Payments Service
  3. Getting a Payments Services Account
  4. Processing Card Transactions and Receiving Your Funds
  5. <strong>Termination and Other General Legal Terms</strong>
  6. <strong>Contact Support</strong>
  7. Information about how Programa handles your data
  8. Introduction
  9. Our Values<br />
  10. Why we process your information
  11. <br />Your rights over your information
  12. Where we transfer your information<br />
  13. How long do we retain your information
  14. Our use of advanced technologies<br />
  15. How we protect your information<br />
  16. How we use “cookies” and other tracking technologies<br />
  17. How you can reach us
  18. Types of data we collect and process<br />
  19. What Personal Data we receive<br />
  20. Retention
  21. Our purpose for using your personal data
  22. Disclosing your personal data<br />
  23. Changes to this Privacy Policy
  24. Additional Privacy Information for Brands & Suppliers<br />
  25. When and why we share your information with others
  26. Your rights over your information
  27. How long we retain your information
  28. Your customers’ information
  29. Additional Information about how we process data globally
  30. Processing data globally to fulfil our service obligations
  31. United States Regional Privacy Notice
  32. What information we collect and share about you
  33. Why we collect and share your Personal Information
  34. Sources of Personal Information
  35. How long we keep your information
  36. A comprehensive look into Dean Dyson's mission, culture, and integration of Programa for efficient project management and client communication.
  37. Information about the Programa Terms of Service
    1. 1. Account Terms
    2. 2. Account Activation
    3. 3. Programa Rights
    4. 4. Your Responsibilities
    5. 5. Payment of Fees and Taxes
    6. 6. Confidentiality
    7. 7. Limitation of Liability and Indemnification
    8. 8. Intellectual Property and Your Materials
    9. 9. Additional Services - Programa In App Communication Tools<br />
    10. 10. Third Party Services and Integrations<br />
    11. 11. Beta Services<br />
    12. 12. Feedback and Reviews<br />
    13. 13. Takedown Procedure
    14. 14. Privacy and Data Protection
    15. 15. Programa Contracting Party
    16. 16. Term and Termination
    17. 17. Modifications<br />
    18. 18. General Conditions
    19. Spreadsheets Weren’t Built for Interior Design
    20. Specification Simplified: Say Goodbye to Arduous Data Entry
    21. Always Up-to-Date: Live Schedules for Real-Time Collaboration
    22. Seamless Sharing and Client Communication
    23. Build Your Own Product Libraries
    24. Eliminate Stress with Real-Time Version Control
    25. Track, Manage, Deliver: Stay On Top of Your Projects
    26. Effortless Integration and Customization
    27. Join Thousands of Designers Transforming Their Workflows with Programa
    28. Key Features:
  38. Interior Design & Architecture Software For Professional Interior Designers & Architects
  39. Recognized for Excellence in Design Software
  40. Comprehensive Guide to Client Communication Software for Interior Designers
    1. The Importance of Effective Client Communication in Interior Design
  41. Programa Invoices
    1. Why Time Tracking is Essential for Interior Designers
    2. How to Use Programa for Effective Time Tracking
    3. Tips for Maximizing Your Time Tracking Efforts
    4. The Issue - Complex Tax Handling<br />
    5. The Solution - Streamlined Tax Tool
    6. The Result - Enhanced Clarity and Compliance<br />
    7. Addressing the Need for Flexible Project Management in a Global Context
    8. The Solution
    9. The Result
      1. Information about how Programa uses Cookies
      2. What are cookies?
      3. How do we use cookies?
      4. Strictly Necessary Cookies
      5. Optional Cookies
      6. Options for managing cookies and interest-based ads
      7. Updates to this Policy
      8. How to contact us
      9. Take Full Control of Client Access with Ease
      10. View and Manage Access
      11. Client Overview & Quick Access Controls
      12. File-Specific Filtering
      13. Benefits of the Update
    10. 2022
    11. 2023
    12. Purchase Orders
    13. Client Dashboard
    14. What’s next?
    15. The Issue
    16. Instant Sharing, Seamless Collaboration
    17. Customisation at its Best
    18. With Programa’s Client Dashboard, you can:
    19. Minimalise Misunderstandings, Maximalise Results
    20. Shared Schedules and Integration with Client Dashboard
    21. Collaboration between Designers and Clients
    22. 17 October 2024
    23. 15 October 2024
    24. 13 September 2024
    25. 11 September 2024
    26. 06 September 2024
    27. 05 September 2024
    28. 03 September 2024
    29. 02 September 2024
    30. 11 October 2024
    31. 10 October 2024
    32. 07 October 2024
    33. 03 October 2024
    34. 02 October 2024
    35. Schedules Update:
    36. Client Dashboard & Brag Stats
    37. Pinboards Update
    38. Web Clipper Update
    39. On the Horizon
    40. Goodbye Fragmented Financial Management
    41. Build Connected and Efficient Processes<br />
    42. Meet The Programa x QuickBooks Integration<br />
    43. Client Dashboards: Connecting Designers and Clients Globally
    44. Product Approvals: Streamlining Feedback and Collaboration
    45. Experience the Future of Design Communication with Programa
    46. Fixed Image Layouts
    47. Web Clipper Scraper
    48. Hyperlinked URLs
    49. Improved Notes Visibility in Presentation Mode
    50. Pinboards & Client Dashboard Integration
    51. Product Approvals are engineered to streamline designer-client collaboration.
    52. Main Benefits Of Product Approvals
    53. Creating & Submitting Approval Requests
    54. Client Approval Process
    55. Tracking Approval Statuses and Feedback
    56. What is FF&E in Interior Design?
    57. Why is FF&E Management Crucial?
    58. How Programa is Changing the FF&E Interior Design Software Game
    59. Why Programa Stands Out from Other FF&E Interior Design Software
    60. The Future of Interior Design with Programa
    61. Programa and ASID empower interior designers with cutting-edge project management tools
  42. Enhancing the Design Process with Programa and ASID
  43. Exclusive Webinar for ASID Members
  44. Key Benefits of the Programa and ASID Partnership
    1. About Programa
    2. About the American Society of Interior Designers (ASID)
    3. Take advantage of the Programa and ASID Partnership now
    4. 30 September 2024
    5. 25 September 2024
    6. 20 September 2024
    7. 19 September 2024
    8. 17 September 2024
    9. The Shortcomings of Conventional Tools for Interior Designers
    10. Breaking Away from Tradition with Programa
    11. From FF&E to beautiful client comms with Programa.
    12. Partnership
    13. It Makes Sense
    14. Key Benefits of the Programa and IDS Partnership
    15. About the Interior Design Society
    16. Why Use Interior Design Client Proposal Templates?
    17. Key Components of an Interior Design Presentation Template
    18. Conclusion
    19. Latest Updates
      1. Why Winning Work Matters for Interior Designers
      2. The Benefits of CRM Software for Interior Designers
      3. Using Project Management Tools as a CRM
      4. Outcome
    20. The Complexities of Residential Interior Design
    21. Client Connectivity: Crafting Relationships and Spaces
    22. Project Prowess: Managing the Symphony of Tasks
  45. Materials Mastery: Sourcing, Selection, and Inventory
    1. Pinboards: Your Creative Oasis
    2. Financial Finesse: The Art of Business Management
    3. Embark on Your Programa Journey Today
    4. Introduction to Programa
    5. Getting Started Dashboard
    6. Schedules
    7. Web Clipper
    8. Pinboards
    9. Project Management
    10. Address Book
    11. Invoicing
      1. What’s New at Programa?
      2. Looking Ahead: Upcoming Features
      3. Pricing Update: Supporting Continuous Improvement
      4. Thank You for Being Part of the Programa Community
    12. Why Don’t Spreadsheets Suit The Needs Of Interior Designers?
    13. Enter Programa
    14. Clear and Precise Presentations
    15. Easier Management of Data
    16. Exports That Work The Way You Do
    17. <br />What is an Interior Design Quotation?
    18. Key Components of an Interior Design Quotation
    19. Interior Design Quotation Format and Free Template
    20. How Do You Create an Interior Design Quotation Quickly & Easily?
    21. Beyond the Proposal: Invoicing with Programa
    22. Start Your Project Proposals with Programa
      1. What is the ‘Hidden’ Status?
      2. Use Case: Building a Custom Product
      3. Simplifying Financials with Hidden Status
      4. Reusing and Grouping Components
    23. What is a Spec Sheet?
    24. The Power of Programa
    25. Flexible Design Features
    26. Ease of Use
    27. Cost Savings
    28. Increased Productivity
    29. 09 April 2024
    30. 28 March 2024
    31. 22 March 2024
    32. 30 August 2024
    33. 27 August 2024
    34. 22 August 2024
    35. 21 August 2024
    36. 20 August 2024
    37. 19 August 2024
    38. 16 August 2024
    39. 15 August 2024
    40. Traditional Quality with Modern Efficiency
    41. Collaboration: Orchestrating a Seamless Symphony
    42. Precision is crucial: Mitigating Errors
    43. All-encompassing Project Management
    44. A Library at Your Fingertips
    45. Conclusion: The Renaissance of Design
    46. Wish there was a way to grow sales and better connect with clients?
    47. Why Does This Matter To Me As A Brand / Supplier?
    48. What Does That Translate To?
  46. How Does the Trade Portal Work?
  47. <strong>How Will It Solve My Problems?</strong>
    1. What does the Trade Portal Offer?
    2. What will it be like day to day?
    3. The Trade Portal Advantage
    4. Seamless Integration with Product Library
    5. Tailored PDF Exports
    6. Intuitive Schedule Navigation
    7. Interior Design Software For Professional Interior Designers
    8. 14 August 2024
    9. 12 August 2024
    10. 13 August 2024
    11. 07 August 2024
    12. 08 August 2024
    13. 09 August 2024
    14. 05 August 2024
    15. 01 August 2024
    16. 29 April 2024
    17. 24 April 2024
    18. 22 April 2024
  48. 16 April 2024
  49. 15 April 2024
  50. Other updates
    1. Data Encryption in Transit and at Rest
    2. Security Controls
    3. Multi-Factor Authentication (MFA)
    4. Monitoring and Breach Protocols
    5. Your IP is Yours, Forever
    6. 26 June 2024
    7. 19 June 2024
    8. 18 June 2024
    9. 17 June 2024
    10. Studio WIP
    11. What else is new?
    12. What’s coming in February?
    13. Streamlining Complexities and Enhancing Collaboration
    14. Managing Multiple Projects with Conflicting Deadlines and Resourcing Needs
    15. Communicating with Clients, Contractors, and Suppliers
    16. Sourcing Materials and Products
    17. Resolving Conflicts and Addressing Challenges
    18. Streamlining Project Management with Programa’s Studio WIP: A Cross-Project Management Solution
    19. Enhancing Communication and Collaboration with Programa’s Client Dashboard
    20. Leveraging Programa’s Cloud-Based Specifications for Efficient Material and Product Sourcing
    21. Take Control of Your Studio Today
    22. 31 July 2024
    23. 30 July 2024
    24. 29 July 2024
    25. 26 July 2024
    26. 23 July 2024
    27. 18 July 2024
    28. 12 July 2024
    29. 09 July 2024
    30. 05 July 2024
    31. 04 July 2024
    32. 02 July 2024
    33. 01 July 2024
    34. The Range
    35. Installation
    36. Service
    37. Support
    38. Methods for Calculating Fees
    39. Which Method Will Work For Your Studio?
    40. A Designers Responsibility
    41. How are you using Programa?
    42. What challenges did the platform help overcome in a recent project?
    43. <strong><strong>1. Follow A Clearly Defined Process</strong></strong>
    44. <strong>2. Create a Detailed Scope of Work</strong>
    45. <strong><strong>3. Set Clear Boundaries</strong></strong>
    46. <strong>4. Document Everything Thoroughly</strong>
    47. <strong>5. Be Clear on the Limit of your Management Services</strong>
    48. <strong>6. Communicate Regularly</strong>
    49. <strong>7. Action Breakdowns Immediately</strong>
    50. <strong>8. See It Through</strong>
    51. Setting Clear Expectations and Boundaries
    52. Professionalism in Operations and Contracts
    53. Managing Finances and Discounting
    54. Handling Product Purchasing and Trade Pricing
    55. Protecting Relationships
    56. Keep it Professional
    57. Design Fees & Discounting
    58. Product Purchasing & Trade Pricing
    59. What is Transparency?
    60. What are the benefits?
    61. Getting Started
    62. Seven Tips for Knowing Your Value as an Interior Designer
  51. <strong>1. Get clear on your offering.</strong>
  52. <strong>2. Know who you want to work with.</strong>
  53. <strong>3. Don’t compare yourself to others.</strong>
  54. <strong>4. Set clear boundaries.</strong>
  55. <strong>5. Learn to say no.</strong>
  56. <strong>6. Follow systems and processes.</strong>
  57. <strong>7. Get help.</strong>
    1. <strong>Meet Brightgreen’s MINI Collection: When Less, Meets More</strong>
    2. <strong>Revolutionise Your Lighting Design and Layouts</strong>
    3. Top practices for managing money
    4. Board View:
    5. List View:
    6. Timeline View:
    7. Seamless Integration for Holistic Project Management
    8. The Trade Portal places your brand front and center before A&D professionals
    9. Your name in lights alongside some of the biggest in the industry
    10. Your dream clientele, actively procuring
    11. Working directly with Architects and Interior Designers
    12. Programa’s Trade Portal and high quality leads
    13. Get Started Today
      1. Task Management
      2. Phases
      3. Dynamic Views
      4. Prepare your Studio
      5. Key Changes
      6. Detailed Steps for Current Studio WIP Users
      7. Future Releases
    14. 30 May 2024
    15. 27 May 2024
    16. 24 May 2024
    17. 23 May 2024
    18. 16 May 2024
      1. Programa Interior Design Software: A Comprehensive Project Management and Collaboration Solution for Architects and Interior Designers
      2. User-friendly Interface and Tools for Seamless Project Management
      3. Sacred Spaces Studio: Redefining Interior Design with Programa
      4. Philosophy and Inspiration
      5. Key Pillars of Sacred Spaces
      6. Integration of Programa in the Design Process
      7. Overcoming Challenges with Programa
      8. Scheduling with Programa and Client Approvals
      9. Streamlined Procurement Management
      10. Budget Tracking for Financial Clarity
      11. Hidden Feature for Internal Reviews
      12. Client Dashboard for Transparency and Easy Communication
      13. Centralized Project Management for Cohesion and Control
      14. Long-Term Efficiency with Programa
    19. What’s New?
    20. Why Change?
    21. Key Enhancements
Reading: Unlocking Market Potential, Sell Your Brand To Architects and Interior Design Professionals
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Try Programa for free with a 7 day trial

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In the competitive landscape of architecture and interior design, traditional sales strategies often fail to make an impact. This is where Programa steps in, revolutionizing the way brands connect with industry professionals. As of March 2024, Programa's innovative approach has changed the game for suppliers and brands looking to penetrate the market more effectively.